Photo of a woman with short dark hair, smiling, wearing earrings, a gold necklace, and a black top with thin straps, against a plain light background.

Hi, this short video is an introductions to me, Sarah, founder of For the Love of Joy.  It will help you understand the meaning behind the brand.

This is Joy, my mum. I chose this photo because she looks so happy and glowing. My mum was a sentimental person who managed to keep so many precious items that I have benefit from and now have in my possession. This includes handmade cards, pregnancy cards and even my eldest sisters teddy, which is now over 50 years old.

And here is me with my husband Steve and my two adult children Jamie & Charlotte. My family is my biggest success and proudest achievement. I have been lucky enough to have a long and happy marriage and both my children are hardworking, healthy and doing really well in life. They make me proud daily. We enjoy going out for meals together to celebrate and enjoy the occasional holiday or mini break together. And my family would not be complete without our beloved dogs. Fudge, the king Charles cavalier on the left is 11, he is so placid and gentle and content. We had Fudge from a puppy. Izzy (Isabella Joy) was my mums Poochon, she is completely different, she is wild, vocal and has many quirks unique to her, but we love her for them.

A selfie of a woman and a man in front of a historic mansion with multiple windows, stone walls, and decorative stoneposts along the roofline.
Two marathon runners, a woman and a man, standing together after finishing a race, wearing medals and race bibs, with a crowd of people and event tents in the background.
Two dogs, a Cavalier King Charles Spaniel and a poodle, sitting on grass in a park with white daisies and green trees in the background.

Fudge & Izzy are a part of my brand, both have been used in my adverts and I have made myself keepsakes with their fur, including many practice pieces so they have been a big help donating their fur.

Izzy in particular is of course a part of my mum too. 🤍